Search Engine Optimization (SEO)
SEO is a complex process that ultimately increases your search engine ranking and organic traffic to your website. This is accomplished through a variety of methods including content optimization, link building and other work done “behind the scenes” of your website. SEO tends to produce results slower then Search Engine Marketing however it tends to be more cost effective in the long term and can give your business an edge over the competition. Our team will design and orchestrate an SEO campaign that will elevate your domain, increasing the web presence of your business.
Search Engine Marketing (SEM)
Search Engine Marketing is a highly effective advertising medium allowing businesses to reach a highly targeted audience. Depending on your industry, SEM can offer the highest R.O.I. of any advertising medium. Our team has completed numerous SEM campaigns with excellent results; successes we are eager to repeat with new clients.
Display advertising is a type of online advertising that comes in several forms, including banner ads, rich media and more. Unlike text-based ads, display advertising relies on elements such as images, audio and video to communicate an advertising message. Over 10 years of experience in Display advertising provides us with the knowledge needed to run, track and mange effective campaigns. Whether site specific or Demand Side Platform we apply best practices and deliver results.
Social Media Marketing
We follow a systematic approach to harness the power of the social web to reach your target audience and be a part of the conversation. Social signals have become a driving force behind organic search engine rankings. Social Media insights inform media messaging and placement, and social networks themselves have become de facto search engines as more and more users turn to Facebook, Twitter and YouTube to meet their real-time information needs. Whether its help managing your Social Media postings, curating content, coordinating Social Media Advertising, or interpreting Social Media Analytics, we can provide just the right amount of support for your business needs.
We design email blasts that have high open rates and clicks, so you get the most out of your email marketing
An e-mail campaign goes above and beyond just delivered content. You need a campaign that delivers your message with a punch, so that it stays out of the trash bin. We have both the creative and strategic resources to produce professional email templates that communicate your message and make users take action. We work with you to understand the overall goals of your email marketing campaign and design templates that work. Whether the email is purely informational or encourages conversions, we will help create a template that delivers.
Content development is the process of researching, writing, gathering, organizing, and editing information for publication on web sites. Web site content may consist of prose, graphics, pictures, recordings, movies or other media assets. Our content developers are specialized web site developers who have mastered content generation skills integrating content into new or existing web sites. Our content developers work hand in hand with our search engine optimization specialists to drive better rankings for your website pages, and ultimately drive traffic from new visitors.
Website Development, Redesign & Site Maintenance
Landing pages are website pages specifically optimized for campaigns such as pay per click, email marketing or more. Your landing pages are gateways into your sales pipeline. Whether your visitor becomes a new lead or a missed opportunity depends on what they find there. For example, with a pay-per-click campaign advertising something like ‘blue widgets’ it’s very important that visitors get to information specifically about ‘blue widgets’ immediately (and not your home page). When someone clicks on an ad campaign about blue widgets the landing page is themed about blue widgets. This page is optimized to help increase an action such as capturing an email address in return for downloading information or an offer (in this case about ‘blue widgets’). Getting people immediately to the information that they are looking for online increases conversions and sales! Our team of experts is eager to help you turn your landing pages into lean, mean lead-converting machines.
Sometimes there is no way around it. That website designed in 2001 just doesn’t work the way it needs to when site visitors are using a mobile device to learn about your business. We work with you to update or redesign your site using today’s best practices and standards at a cost you’re comfortable with.
If it’s not broken don’t fix it, but when it’s broken you need action fast. Like cars, website don’t work properly forever and often need maintenance, even after a few months or years after they’re launched. We have the expertise to diagnose the problem when your site isn’t functioning properly, and the experienced team to make quick repairs at reasonable prices.
Having a problem? Call us and we’ll have you back up and running in no time!